FIFTH HOUR THOUGHTS
b. 1995
Creative Strategist based in Brooklyn, NY.
Specializing in campaign creation, Abbey brings expertise in research, ideation, concept development, and strategic refinement to ensure projects are both creatively inspiring and strategically sound. With a passion for fine art, music, fashion, and the outdoors, she seamlessly integrates these influences into her multifaceted approach.
Currently on the team at SHADOW in New York, NY.
For project opportunities or inquiries, please contact:
abbey@fifthhourthoughts.com
Beauty & Wellness:
Cécred, e.l.f. Cosmetics, eos, Estée Lauder, Every Man Jack, Keys Soulcare, Moroccanoil, Neutrogena, Paula’s Choice, Playground, Sun Bum, Tatcha
Fashion & Retail:
Aerie, American Eagle, Beyond Yoga, Eyebuydirect, Under Armour
Food & Bev:
Belvedere Vodka, Chipotle, Cloudy Bay Wine, Glenmorangie Whisky, SirDavis American Whisky, Volcán Tequila
Sports & Entertainment:
American Family Insurance (Sponsorship for Summerfest Music Festival, Atlanta United FC and the Milwaukee Brewers), Chicago Fire FC, Concacaf, Puttshack
Technology:
Instacart, Shop with Google, Sony Audio & Home Electronics
Research:
Qualitative & Quantitative Research
Competitive Analysis
Trend Forecasting
Strategy:
Brand Strategy
360 Planning
Content Strategy
Event Programming
Pitching
Creative:
Copywriting
Art Direction
Graphic Design
Photography
Styling
Visual Merchandising