FIFTH HOUR THOUGHTS


ABOUT

WORK

LEISURE






b. 1995

Abbey Johnson is a senior creative strategist based in New York City who specializes in crafting in culturally driven campaigns and experiential activations. 

She believes in the power of presence, and that inspiration can strike at the most unexpected times. Influenced by fine art, music, fashion, travel, and the outdoors, she draws from unique reference points to develop insights and concepts that resonate. 

Her work spans research, concept development, strategic refinement, and creative direction, ensuring ideas are both compelling and grounded in insight.

For more information or CV, please get in touch at: abbey@fifthhourthoughts.com



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FIFTH HOUR THOUGHTS is Abbey’s alias, a reference to the moments of profound clarity, realization, and inspiration that emerge at the dawn of a new journey, project, or phase of life.